Search Results for: loyalty

Carnival Cruise Line VP Partnerships Scott Becher prefers to engage with partners that
would like to reach his guests as much as he’d like to reach theirs.

As more and more brands consider launching paid membership loyalty programs, the real
question comes down to the program’s value proposition to consumers.

While customers struggle on the front end to get a great customer experience,
on the back end there isn’t enough CX support.

On May 14, the brand will begin posting clues on
Twitter and the hunt will begin.

For any retailer still struggling with siloed systems and data,
achieving unified commerce can feel like a tall order.

If you’re looking for a multichannel lift, consider adding direct mail
to your marketing mix. Here’s 7 tips to get you started.

IMAX got laser targeted with its social media platform strategy focusing on just
Instagram stories to drive unprecedented growth in followers.

Successful branded pop-up shops take careful planning. Use these tips to create experiences that bolster brand loyalty and engage consumers digitally.

Senior Brand Manager Lauren Longenecker takes us inside Stoli Vodka’s decades long strategy
to authentically, not only market to LGBTQ people, but to earn their loyalty and trust.

Conversations around inclusivity and diversity has had a major impact on marketers, not only on how
they connect with the LGBTQ community, but internally on how they treat LGBTQ employees.