Search Results for: loyalty
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Listline e-Newsletter 112806
Racher Press Inc. has chosen Worldata to oversee the Chain Drug Review
magazine file, effective Dec. 1. It names more than 45,000 subscribers. -
Bank of America Inks Reported $15 Million NASCAR Sponsorship
Bank of America has signed a five-year deal with NASCAR, reported to be worth $15 million to $20 million.
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Listline e-Newsletter 11/27/06
Nelson Publishing Inc. has released a list of 75,000 subscribers to
Modern Applications News. This title targets the metalworking and other
industrial markets. -
Agencies
KB Toys Woos Grandparents with Discounts
Toy retailer KB Toys touts its fledgling Grandparents’ Rewards Club with extended discounts designed to recruit new members.
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2007: The Year of Differentiation
It may seem oxymoronic to say that differentiation will be an overriding trend for 2007. But what companies will have in common in the coming year is the need to set themselves apart from the competition
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Agencies
Shoppers Kick-Back in American Express Lounge
American Express has treated more than 5,000 of its cardmembers to cool perks in an exclusive lounge in a New Jersey mall.
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Listline e-Newsletter 11/22/06
The last-12-month count is 257,943 for the IR Hotline Small and Micro
Cap Stock Investors list. Telephone numbers and e-mail addresses are
available. -
Datran Media Announces Business-to-Business Services
Datran Media, a performance-based marketing leader, announced it has customized its adLoyalty email solution for the business-to-business (B2B) community. Now, adLoyalty gives B2B marketers access to a customer…
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Evolution of the Quality Score – Part 1
A little more than a week ago, beginning November 6, 2006, Google unveiled its fourth Quality Score announcement. If you don’t advertise on Google, this might not mean to much to you, but if you do advertise on Google, especially if…
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Agencies
Travelocity Debuts Gift Card at Retail
Travelocity, which last month launched a loyalty program for its VIP customers, is entering the gift card business.
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