Search Results for: content marketing

Toys r Us recently filed bankruptcy amid crushing competition and is fighting to keep customers
coming to its stores with a pitch for “free play.”

Nearly 65 percent of B2B marketers feel their content marketing programs are more successful than a year ago, according to a new survey.

Johnny Cupcakes founder Johnny Earle shares the story of his
brand’s tasty experiential marketing strategy.

This in-depth article teaches us why influencer marketing works
and how to vet influencers to ensure legitimacy.

When marketing to baby boomers, it’s important to understand who they are, where they come from, and where they hope to be in the future.

Webinars helped record management firm Recall educate customers and prospects, increasing brand positioning in a competitive space.

Aberdeen CEO Gary Skidmore shared some thoughts about the challenges of finding the right prospects, why everyone has too much data and the best ways to engage your target audience.

Content creation and amplification factor high in the top 20 job skills marketers are looking for, according to Upwork.

Courtyard by Marriott’s popular Super Bowl Sleepover Contest is back with
a fully customized 4D experience debuting Sept. 28 in NYC.

Trifacta is finding success with ABM by approaching top tier targets with customized marketing programs.