Interactions Marketing developed an app, deployed via tablets mounted to demonstration carts, where grocery shoppers can watch video content, learn about products, get recipes and offers and opt-in for future communications. It also created an app game for an Advance Auto Part’s Speedperks loyalty program where players drop car parts into the proper location under the hood. At the end, players are encouraged to sign up for Speedperks..
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The Marketing Arm Moderne Communications Activent Marketing Advantage Marketing Partners teamDigital Promotions, Inc. Allied Integrated Marketing Jack Morton Worldwide RedPeg Marketing SoHo Experiential TLC Marketing