NEW TO MARKET LISTS
–Vitamin/Supplement Buyers from American Health Census
This file names nearly 2.4 million individuals who’ve consented to receive marketing information via e-mail.
Selections: Hotlines, age range, credit card, homeowner, income range, marital status, presence of children, state/SCF/ZIP
Price: $100/M
Contact: DirectInnovations, Herb Torgersen (404-402-2825; [email protected])

–Tafford Uniforms
During the past 12 months, 170,884 direct mail-sold professionals bought from this catalog.
Selections: Amount purchased, business address, gender, multiple/single buyers, state/SCF/ZIP
Price: $105/M
Contact: Millard Group Inc., Michelle Ennis (845-732-7038; [email protected])

–Giving for Children E-Mail
Named here are 436,000 donors who’ve opted to receive outside marketing solicitations.
Selections: Demographics, gender, state/SCF/ZIP
Price: $150/M
Contact: List Bargains, Mary Jane Acito (914-617-8138; [email protected])

INSERT MEDIA
–KooKoo Bear Kids Catalog Blow-in
This program offers 1 million annual opportunities to place inserts measuring at least three-by-four inches and no more than six-by-six inches.
Price: $36/M
Contact: Infinite Media, Jeffrey Hudes (914-949-1547 ext. 125; [email protected])

UPDATED LISTS
–Skyline Exhibit Buyers/Attendees/Inquirers
Reach 842,184 corporate trade show professionals sourced from multiple direct response vehicles.
Selections: Hotlines, gender, phone number, state/SCF/ZIP
Price: $120/M
Contact: Trimax Direct, Paul Kolars (651-292-0165; [email protected])

LIST TALK
–Is Multicultural Marketing an Answer for an Adverse Market?
By David O. Schwartz
How is the multicultural market being affected by this adverse economy? Is this a good time to enter the multicultural market or are the risks greater now? What can you do to raise your response level? These are all good, challenging questions that are actually easy to answer. Click for directmag.com/lists/0609-lists-multicultural/

SPECIALS
–SPECIALS
Justsell.com is offering special pricing of $265 per thousand on its list of 157,000 members, down from $310 per thousand. Contact: VentureDirect Worldwide Inc., Kristin Gaspar (212-655-5291; [email protected])

* Health Quote Online
* Motorcycle Group E-mail Master File
* Historic Rail
* Mutuals Advisor
* My Rapid Cash Loan
* Power Donors Multi-Contributors
* Working Moms
* 1Touch Buys Paradise Coast Media

LISTS UNDER NEW MANAGEMENT

Health Quote Online
Impulse Media Inc. has been selected to oversee this list of consumers who requested price quotes for health insurance. Nearly half a million names are on file and telephone numbers are available. The source is Yourhealthquoteonline.com. Listdata Management Services Inc. was the previous list manager.
Selections: Age, gender, income, homeowner, marital status, state/SCF/ZIP
Sample usage: Allied Marketing, Mutual of Omaha, Antares, H&R Block, Pitney Bowes, Mediaworks, National Grants, Morningstar, Forbes
Price: $95/M
Contact: Impulse Media Inc., Oney Currithers (203-207-0227; [email protected])

NEW LISTS

Motorcycle Group E-mail Master File
Interlink Media Inc. recently introduced a list of 41,916 e-mail addresses for active subscribers to motorcycle magazines. The file include subscribers to Hot Bike Baggers, Dirt Bike, Hot Bike, Motorcyclist and other titles. The source is 64% direct to publisher.
Selections: Hotlines, source, gender, interest dynamic links state/SCF/ZIP
Price: $150/M
Contact: Specialists Marketing Services Inc., Amy Lyons (603-431-2873; [email protected])

Historic Rail
Sky Media LLC offers several list segments from the Historic Rail catalog. A total of 26,728 buyers from the last 12 months and 43,678 buyers from the last 24 months are available. The unit of sale was $80 for model trains, books, DVDs, apparel and collectibles.
Selections: Purchase amount ranges, state/SCF/ZIP
Price: $100/M (last-12-month buyers)
Contact: Lake Group Media Inc., Belkys Reyes (914-925-2406; [email protected])

Mutuals Advisor
Business Financial Publishing offers a postal file targeting 10,951 subscribers to Mutuals Advisor newsletters. The source is MutualsAdvisor.com.
Price: $170/M
Contact: MetaResponse Group Inc., Diane Dubocq (954-360-0644, ext. 217; [email protected])

My Rapid Cash Loan
This is a list of consumers who sought short-term loans online. The average monthly hotline count exceeds 100,000 names. Postal addresses and telephone numbers are available. The source is Myrapidcash.com.
Selections: Gender, SCF
Price: $100/M (postal file); $200/M (telemarketing file)
Contact: Net60 LLC, Chaim Lazar (201-833-9003, ext. 102; [email protected])

Power Donors Multi-Contributors
More than 1.7 million individuals who contributed to two or more causes within the last few months are named. This file includes donors to humanitarian, religious, political and other kinds of causes. Telemarketing is the source.
Selections: Hotlines, telephone number, charitable cause, political party, donation amount, gender, state/SCF/ZIP
Price: $100/M
Contact: Macromark Inc., Anne Heely Fay (845-230-6300, ext. 348; [email protected])

Working Moms
Nearly 400,000 names have been assembled for this list of women business executives with children. These individuals