* Children’s National Medical Center
* Seattle Magazine
* Quadratec Essentials for Jeep Cherokee Owners
* Challenger Sports
* Home Shoppers USA
* Future U.S. Consumer Enhanced
* Consumer Insights Cooking and Food Enthusiasts
* Blair Men’s Wear
LISTS UNDER NEW MANAGEMENT
Children’s National Medical Center
Commonwealth Lists assumes management of the Children’s National Medical Center’s donor file, effective today. Roughly 70,000 last-12-month and 125,000 last-24-month contributors are available. The average direct mail-generated gift was $25. Direct Media Inc. previously managed this list.
Selections: Gender, $10-plus/$5-plus donors, state/SCF/ZIP
Price: $85/M (last-12-month donors)
Contact: Commonwealth Lists, Sara Holt at 703-273-3231 or [email protected] and Catherine Walli or 703-273-3231 or [email protected]
Seattle Magazine
Tiger Oak Publications Inc. recently named Statlistics as manager of the Seattle Magazine list. It contains more than 22,000 subscribers. These men (35%) and women (65%) have a $75,000 average income. Name-Finders Lists Inc. was the prior manager.
Selections: Gender, state/SCF/ZIP
Price: $90/M
Contact: Statlistics, Nancy Spielmann at 203-778-8700, ext. 106 or [email protected]
NEW LISTS
Quadratec Essentials for Jeep Cherokee Owners
A total of 110,191 names have been assembled on the Quadratec Essentials for Jeep Cherokee Owners catalog requester and customer list. About 15% of these individuals are women. The average order was $143. Sources include direct mail, catalogs, card packs and space advertising.
Selections: Hotlines, gender, dollar amount spent (ranges), state/SCF/ZIP
Price: $100/M
Contact: McCarthy Media Group Inc., Mike McCarthy at 608-837-4343 or [email protected] and Michelle McCarthy at 608-837-4343 or [email protected]
Challenger Sports
Challenger Sports Corp. offers 103,912 buyers of one-week in soccer camp and additional products for children on its file. Seventy percent of these parents are women. Their average age is 37.
Selections: Child’s age/gender, state/SCF/ZIP
Price: $100/M
Contact: VentureDirect Worldwide, Meta Washington at 212-655-5284 or [email protected]
Home Shoppers USA
Buyers of health, beauty, fitness and household products are among those named on the Home Shoppers USA database. In excess of 1.6 million postal and telemarketing records are available. The majority of these buyers are women with a $40,000 average household income. The sources include infomercials, direct mail and telemarketing.
Selections: Hotlines, adult’s/child’s age, presence of children, catalog buyers, household income, state/SCF/ZIP
Price: $95/M
Contact: Mal Dunn Associates Inc., Jennifer Schmidt at 845-278-1200, ext. 339 or [email protected] and Laura Cantinieri at 845-278-1200 or [email protected]
Future U.S. Consumer Enhanced
A combined and de-duped master file of Future U.S. Inc.’s music, game and technology publications has been launched. A total of 780,823 subscribers are listed on the Future U.S Consumer Enhanced database. Those listed include subscribers to Acoustic Guitar, MacAddict, Maximum PC, PC Gamer and Scrapbook magazines.
Selections: Hotlines, adult’s/child’s age, presence of children, source, income, purchase, lifestyle, state/SCF/ZIP
Price: $125/M (base)
Contact: Lake Group Media Inc., Belkys Reyes at 914-925-2406 or [email protected]
Consumer Insights Cooking and Food Enthusiasts
More than 12.8 million names are listed on the Consumer Insights Cooking and Food Enthusiasts. These individuals registered at Web sites to receive offers of products and services. Postal, e-mail and telemarketing segments are offered. This file contains self-reported demographics and additional enhanced data from Experian.
Selections: Hotlines, lifestyle, gender, age, income, direct mail responder/buyer, donors, telephone numbers, state/SCF/ZIP
Price: $65/M
Contact: Names and Addresses Inc., Jeff Dunn at 847-850-1012 or [email protected]
NEW INSERT MEDIA
Blair Men’s Wear
Blair Corp. has introduced Men’s Wear blow-in and package insert programs. Some 8.6 million Blair Men’s catalogs will be mailed during the second half of 2006. Inserts must be 3-1/2 by 5 inches to 5 by 6 inches, weighing up to .25 ounce. Nearly 1.6 million packages are shipped annually. Up to eight inserts per package will be accepted; 3-1/2 by 5-1/2 inches to 5-1/4 by 8 inches, weighing up to .25 ounce. Overweight pieces will be accepted starting with a minimum $15 surcharge.
Price: $35/M (blow-in); $60/M (PIP)
Contact: List Process Management Inc., Margaret Raven Ginns at 941-927-8259 or [email protected]
Network
