Gated

Gated Content

Make Your Promotions More Rewarding

Partner Content

When and why do you give your customers rewards vs. discounts at checkout? We worked with Aberdeen Research to ask marketers that question, and many others. Get a summary of our findings in our new infographic, “Make Your Promotions More Rewarding.” Download it now

Lifecycle Mapping: Personalization Playbook

Partner Content

In this white paper, you’ll learn how to break out of this thinking pattern and build a customer journey that engages and retains your customers for life.

How ‘Prepared’ CMOs Seized 2020

Partner Content

The findings from the dentsu CMO survey 2020 indicate that some marketing leaders report feeling better prepared for the road to recovery from the pandemic than others.

Getting Private Brands Right

Partner Content

Private label sales have been growing faster than national brand sales for several years. Now COVID-19 has accelerated that trend, creating a big opportunity for retailers. Find out what it takes to make the most of that opportunity and gain an edge on the competition.

Your Media Mix During Chaotic Times

Partner Content

While getting the right media mix has always been challenging, today it’s a new playing field, with new rules. COVID-19 has dramatically affected consumer behaviors. Heightened awareness and concerns about social issues have put brands under the microscope. Get four practical tips to help plot the right course.

The Essential Rebranding Guide

Partner Content

Rebranding is a challenging time for any organization and this guide aims to make it easier to undergo the rebrand process and get the most out of your rebrand.

The Definitive Guide to Template Management

Partner Content

Imagine a world where every company issued document, content, presentation, and email had the right logo, up-to-date branding, and correct legal disclaimer - well that’s what template management does. This guide covers how brand and marketing leaders can ensure brand and legal compliance while increasing productivity across the organization.

Creating Consistent Brand Experiences in Inconsistent Times

Partner Content

In the era of socially-distanced sales and marketing, smart document organization and automation can drive productivity, compliance and collaboration. In this conversation with Templafy head of demand Chris Lewandowski, you’ll learn the ways marketers can optimize and standardize content creation.