Gated

Forty-nine percent of consumers rely on influencer recommendations when making purchase decisions. Influencer marketing is the way of the future, and businesses should be taking this opportunity to reach their audience and gain credibility. The Key Elements of an Influencer Marketing Strategy examines how influencer marketing works and how to build a successful influencer marketing strategy.

When we think of March Madness®, our minds go to buzzer-beating shots and unbelievable wins. But how did the NCAA® Division I Men’s Basketball Tournament become such a strong marketing opportunity for businesses each spring? You can advance your career with UWA’s online bachelor’s in integrated marketing communications or online MBA with marketing emphasis.

TriComB2B’s guide provides business-to-business (B2B) marketers with a deeper understanding of the B2B customer’s buying process by exploring why the emotional quotient is more powerful than price and using technical comparisons to show how to use this knowledge to build effective B2B marketing campaigns.

        Address: The Landmark at One Market Suite 300 San Francisco, CA 94105 Email Salesforce Pardot Meet Salesforce Pardot: B2B marketing automation on the world’s #1 CRM. Pardot empowers marketing and sales teams to work together to find and nurture leads, close more deals, and maximize return on investment. For more information,…

TriComB2B’s easy-to-read guide, An Industrial Marketer’s Guide to Digital Advertising, provides peace of mind for business-to-business (B2B) industrial marketers evaluating different venues and platforms for digital advertising. It includes an overview of the most relevant options for B2B marketers, including statistics and advice on: traditional display, display network, paid search and social media advertising.

No matter how technical, there’s a story to tell and customers to listen. TriComB2B is a business-to-business marketing agency focused on technical, industrial and considered purchase companies just like you.

Download this buyer’s guide of best practices to consider (and red flags to avoid!) while purchasing B2B contact data for net new leads.

Complete the Registration form to download the SoMe Connect Case Study.

Gartner evaluated eleven digital marketing analytics providers based on their completeness of vision and ability to execute. Learn more about the vision and capabilities of each vendor and why Visual IQ is positioned as a visionary in this complex and fast-moving category.

Marketing attribution is a confusing world - industry leaders turn to solution providers to help them understand the impact of their marketing and media investments. Learn why Gartner recognizes Visual IQ for its marketing attribution capabilities.