Fish Stories
Consumer Marketing
Promotional Products: Swagger in Their Step
Promotional product spending again posts double-digit gain.
Best Overall Campaign: Cachet and Carrey
A timeless property and a timely actor turned Universal's Grinch campaign from green to gold.
Agency Net Revenues: New Ballgame
Promotion's enhanced status drives agency revenues up 20 percent.
Please Don’t Hang Up
Crunching the Numbers
POPAI's new measurement study gives P-O-P a leg to stand on.
May 1, 2001
OUT OF SITE
Each year, the Society of Incentive Travel Executives, New York City, presents its Crystal Awards to the most innovative, the most enticing, and the most
ACCOUNT ACTION
Sports & Entertainment Direct, Marietta, GA, tapped as direct marketing promotional agency for Billings, MT-based Kampgrounds of America. August, Bishop
Enhanced Productivity
PPAI's 2000 Pyramid Award winners prove there's power in premiums. Each year, Dallas-based Promotional Products Association International (PPAI) conducts
