Benefit Cosmetics Partners With Gen.G on Video Series for Female Gamers
Benefit Cosmetics is launching a weekly video series designed to engage female gamers.
Consumer Marketing
Three New Instagram Tools for Social Media Marketers
Business accounts on Instagram have access to these new tools.
Five Ways to Use Data for Successful Product Launches
How to use qualitative and quantitative data together to avoid failed product launches.
Best Practices: Using Facebook Messenger Marketing for Ecommerce
Strategies to keep in mind while using Facebook Messenger to engage with consumers.
Five Ways to Make Email Marketing More Effective
Insights on how to make an email marketing program more efficient and successful.
10 CES Technology Takeaways for Marketers
Ideas, trends and forthcoming formats that marketers can take away from CES 2020.
The CMO Role Is Evolving Rather Than Going the Way of the Dinosaur
How the role of the CMO is becoming more data-driven.
Google Chrome’s Phase Out of Third-Party Cookies: Implications for Marketers
What marketers need to know about Google Chrome's privacy announcement.
Hootsuite Report: Five Social Media Trends for 2020
Five global social media trends to watch in 2020.
CMO Roundtable: Visa, Personal Capital, AKT and Zoom Talk 2020 Marketing Trends
Four CMOs discuss trends in 2020 and what's in store for marketing organizations of the future.
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