Consumer Marketing

Brands on Fire: Shapermint

|  by Kaylee Hultgren

Shapermint CMO Massimiliano Tirocchi on the brand’s unique success during quarantine, his approach to paid social media and customer acquisition.

Understanding the End-to-End Content Lifecycle

Partner Content

Your online presence has never been more critical to your business success. Because it’s not flashy ads or trendy products winning customers today—it’s the customer experience itself. Salesforce’s “State of the Connected Customer” research report tell us that customers are 140 percent more likely to spend after having a good experience. That certainly makes sense,…