Channel | Agencies

For brands that want to differentiate themselves from their competitors, brand ambassador programs can be a highly effective marketing strategy.

Brands looking to spend their festival marketing dollars at Woodstock 50 this summer will need to invest elsewhere.

CMO Shannon Keller plans to move True Food Kitchen forward through strategic brand initiatives, partnerships, events and innovative programs.

Wondering what makes a branding agency worth hiring? These seven simple questions to ask a prospective partner can help you pick the right agency to bring your brand to life.

The international movement against sexual harassment and assault, #MeToo, has raised the stakes for brands who want to engage female consumers.

Learn what some of the featured B2B marketing agencies on this year's CM200 think are the top trends, challenges and opportunities for 2019.

Forbes' "30 Under 30" includes a list of the most innovative and sharp up-and-coming marketers age 30 and under.

Join Bruce Henderson June 19th in NYC at "Marketing to Women in the #MeToo Era" to share ideas and actionable steps you can take right to transform best intentions into meaningful change.

The FBI had begun issuing subpoenas, specifically to Haavas, in its media buying practices probe, the Wall Street Journal reported.

Brand spending on influencer marketing is projected to reach $101 billion by 2020. With all those dollars going to influencer marketing, brand safety is a top priority.