Cahners Business Lists has combined its database with the 1.5-million name DecisionMaker IT Marketplace Database from Boucher Communications magazine group. The new IT Marketplace Database will replace Cahners’ current Computer Marketplace Database on April 5.
The Cahners database, with 190 lists, includes portions of subscribers to Design News, ECN, Instrumentation & Automation News, EDN, Manufacturing Systems and others. The Boucher files include subscribers to ENT, Enterprise Systems Journal, HP Professional, Unisphere and Midrange Systems, as well as Internetwork Database.
“Combining the subscriber files from these two businesses has produced one of the list industry’s most powerful databases, providing a one-stop source for executives and decision-makers responsible for over 70% of all purchases made in the U.S. Information Technology market,” said a Cahners’ statement.
