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Chief Marketer Staff

  • Emerick To Advise DMA on B-to-B

    The Direct Marketing Association said that business-to-business direct marketing expert Tracy Emerick will work with the group to further develop its

  • Short Cuts

    Hello Direct Inc., San Jose, CA, a direct marketer of telephone productivity tools, will acquire privately held PhoneZone.com, which publishes a Web buyers’

  • Toys “R” Us Names Kornblum Marketing Chief

    Toy giant Toys “R” Us, Paramus, NJ, has named Warren Kornblum, 46, senior vice president and chief marketing officer. Kornblum, formerly managing partner

  • DIRECT Listline

    Restoration Hardware This new Restoration Hardware catalog list identifies 35,000 last-six-month buyers. They are 100% direct mail sold. The catalog offers

  • Jaclyn Acquires Assets of Banner Industries

    Jaclyn Inc., West New York, NJ, which markets ladies’ handbags, apparel and related products, has acquired certain assets of a division of Banner Industries

  • Fingerhut Closes On Bedford Fair

    Fingerhut Companies Inc., Minneapolis, completed the acquisition of Bedford Fair. Fingerhut is a direct response database marketing company selling a

  • FCB Acquires CM Partners

    Chicago advertising agency Foote, Cone & Belding, a subsidiary of True North Communications Inc., has acquired CM Partners, a Rolling Meadows, IL-based

  • Reader’s Digest Declares Quarterly Dividend

    Reader’s Digest, Pleasantville, NY, declared a quarterly dividend of five cents on each share of Class A nonvoting and Class B voting common stock. The

  • Despite Settlement, Cendant Still Faces Common Stock Class Action Suit

    Cendant Corp., the firm created from the merger of Parsippany, NJ-based franchiser HFS Inc. and membership package service vendor CUC International Inc.,

  • Howard Draft Wins CADM Award While DraftWorldwide Fattens Roster

    Howard Draft, chairman/CEO of DraftWorldwide, Chicago, has been named Charles S. Downs Chicago Direct Marketer of the Year by the Chicago Association