Chief Marketer Staff
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Sharper Image To Launch Internet Auction Site
Sharper Image Corp., San Francisco, will expand its Web site (http://www. sharperimage.com) to include a new Sharper Image Product Auction site. The auction
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Tshibangu To Join Liberty Life Insurance
Judith Tshibangu, a 20-year direct marketing veteran, will join Liberty Life Insurance Co., Greenville, SC, on Feb. 1 as the head of its LibertyDirect
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The Travel Co. To Acquire DMer AHI International
Travel Services International Inc., Delray Beach, FL, dba The Travel Co., will acquire AHI International Corp., Rosemont, IL, in a cash and stock deal
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Compaq Computer To Buy Shopping.com
Compaq Computer Corp. will buy Shopping.com Inc. for $19 per share, or a total of $220 million.”In my opinion the value that has been created at Shopping.com
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Acxiom/Direct Media Manages MacDonald Inventory
Acxiom/Direct Media, Greenwich, CT, has taken over list management of the entire list inventory of MacDonald Communications Corp.These lists, which name
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Searle Moves: From Burnett To Draft?
G.D. Searle & Co. pulled its direct marketing for Celebrex from Leo Burnett USA, Chicago, but not its general advertising. It looks like DraftWorldwide
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Direct American Marketers Settles With States
Pennsylvania attorney general Mike Fisher announced yesterday a $3 million multi-state bankruptcy claim settlement with Direct American Marketers Inc.,
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Despite Settlement, Cendant Still Faces Common Stock Class Action Suit
Cendant Corp., the firm created from the merger of Parsippany, NJ-based franchiser HFS Inc. and membership package service vendor CUC International Inc.,
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Short Cut
Dickinson Direct, Braintree, MA, promoted Cara Feldman account coordinator. She had been a temporary assistant in the client services department.
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DMers in India
A 7,000-name list of members and potential members of the Direct Marketing Association, India is available. It includes current, former, named and unnamed