Chief Marketer Staff

• Aggressive Telemarketing Leads PC Connection Sales Boom

  Fourth-quarter sales for PC Connection, Inc., Merrimack, NH, a direct marketer of personal computers and related accessories, increased by 32% for the

• Commercial Annuity Web Site Opens its Doors

  AnnuityNet.com, reportedly the first online variable annuity store, located at http://www.AnnuityNet.com, opened its doors in Leesburg, VA.AnnuityNet.com

• European Postal Mergers Might Benefit U.S. Mailers

  Acquisitions by the government owned postal services in Britain and Germany within the past week were seen by two leading industry groups as strengthening

• Winterberry: E-Commerce Mergers Close To $4 Billion in 3Q Of 1998

  The total deal volume involving electronic commerce companies in the third quarter of 1998 totaled $3.9 billion, according to the Winterberry Group Inc.,

• DIRECT Listline

  Lawyers Online The Lawyers Online Network list identifies 101,722 lawyers and law firms in hundreds of practice areas, who have registered to be included

• Net-Based Hotel Bookings to Reach $3.1 Billion By 2002: Analyst

  By the year 2002, hotel bookings made via the Internet will generate approximately $3.1 billion in revenues for online providers, up from less than $100

• Short Cuts

  The Internet Travel Network, based in Pal Alto, CA, has named Gadi Maier president/CEO. The 20-year technology company veteran will oversee worldwide

• Lands’ End Reduces Staff, Stores, And Catalogs

  Lands’ End, Dodgeville, WI, will eliminate 94 of the 888 salaried positions in the company; liquidate the Willis & Geiger division; and close three of

• Priority Fulfillment Enters Europe

  Priority Fulfillment Services Inc. has established a European presence. PFS Europe will headquarter in Maastricht, Netherlands, operating a call center,

• Acxiom/Direct Media Manages MacDonald Inventory

  Acxiom/Direct Media, Greenwich, CT, has taken over list management of the entire list inventory of MacDonald Communications Corp.These lists, which name