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Chief Marketer Staff

  • Mail-Well Takes a First-Quarter Hit

    Mail-Well Corp. blamed a continuing soft market for a first-quarter sales downturn. The company, which sells envelopes, labels and printing services,

  • Short Cut

    ShopLoop.com, a New York-based direct response firm, has changed its name to NextWeb Media (www.nextwebmedia.com).

  • Shop At Home Takes A Loss

    Shop At Home Inc. had a net loss of $6.2 million in third quarter 2002, compared with net income of $19.7 million a year ago. But last year’s income figures

  • Ohio School Board Student Database Alarms Privacy Advocates

    An Ohio Department of Education program that will record personal information on the state’s 1.8 million students is raising red flags among privacy advocates.

  • ChoicePoint’s Income Up in First Quarter

    ChoicePoint Inc. reported net income of $27.4 million in first quarter 2002, an increase from $18.6 million in first quarter 2001. The identification

  • DIRECT Listline

    Modern Bride Millard Group took over management of this file as of April 1. It contains 75,830 active subscribers, all of whom are planning their wedding,

  • Court Says No Damages In Sale of Telemarketing Lists by Chase

    A New York Court has dismissed a class action complaint against Chase Manhattan Bank, USA, ruling that consumers were not harmed by receiving third party telemarketing and direct mail solicitations.

  • COMIC BOOK INDUSTRY HOSTS A SAMPLING DAY

    Leading comic book publishers will unite next month to host “Free Comic Book Day” in the U.S. and Canada in a move to raise the industry’s profile. Nearly

  • TechnoBrands Founder Forced Out

    (Catalog Age)–Charles Anton, founder and CEO of TechnoBrands, was fired by the majority of the board of directors on March 27. Anton remains a member

  • Mail Stream: A Report on Incoming Direct Mail

    Charles Tyrwhitt It seems only natural that a mailing from upscale UK men’s apparel marketer Charles Tyrwhitt — “England’s largest mail order shirt company”