Chief Marketer Staff

• Mail Stream: A Report on Incoming Direct Mail

  Charles Tyrwhitt It seems only natural that a mailing from upscale UK men’s apparel marketer Charles Tyrwhitt — “England’s largest mail order shirt company”

• NEW YORK WARNS AGAINST ONLINE REBATES

  New York attorney general Elliott Spitzer is scrutinizing online rebate companies after getting 200 complaints about UrbanQ.com, Cedarhurst, NY, which

• BUDWEISER HANGS WITH THE TRADE THIS SUMMER

  St. Louis-based Anheuser-Busch, Inc. this summer takes a break from supermodels and million-dollar prizes with Thirst for Summer, a three-stage effort

• Blagman Media Will Acquire R.C. Romine

  Blagman Media Inc. will purchase R.C. Romine Inc., a marketing services firm based in Geneva, IL. While financial details of the transaction are still

• Domestic Shipping Saves UPS’s Net Income

  UPS reported $7.58 billion in revenue in first quarter 2002, up from $7.44 billion last year. The company’s net income fell from $582 million to $563

• Lighter Envelopes Means Lower Income for ADVO

  ADVO, Inc. reported second fiscal quarter revenue of $274.4 million, up from $271.8 million in second quarter 2001. But the shared mail distributor’s

• Victoria’s Secret Puts its File Out to Bid

  Victoria’s Secret has put its customer file out to bid after 21 years with one list management company, AZ Marketing Services. At least four list management

• Charming Shoppes to Use Fair, Isaac’s Credit Risk Offerings

  Retailer Charming Shoppes Inc. has signed an agreement to purchase credit services from Fair, Isaac and Company Inc. The retailer will apply credit risk

• Hollings Submits Online Privacy Bill

  A sweeping bill designed to protect online privacy was introduced today by Sen. Fritz Hollings (D-SC). Among other things, the Online Privacy Protection Act of 2002 would require that individuals opt in before a company collect or use sensitive data about them.

• COMIC BOOK INDUSTRY HOSTS A SAMPLING DAY

  Leading comic book publishers will unite next month to host “Free Comic Book Day” in the U.S. and Canada in a move to raise the industry’s profile. Nearly