Facebook Helps Boston Celtics Score Ticket Sales
A strong social media strategy helped the Boston Celtics increase its e-mail marketing database by 20%.
A strong social media strategy helped the Boston Celtics increase its e-mail marketing database by 20%.
The Direct Marketing Association has inducted Rance Crain, president, Crain Communications Inc. and Howard Draft, executive chairman of Draftfcb, into its Hall of Fame.