Nintendo Shifts Executive Team

|  by Chief Marketer Staff

Nintendo of America has promoted Reggie Fils-Aime to president and COO as part of a top-level executive shift on the verge of the company's launch of its next-generation console, the Wii. The promotion was effective immediately.

News Brief

|  by Chief Marketer Staff

WORLD WRESTLING ENTERTAINMENT INC.: has added Extreme Championship Wrestling (ECW) as a third brand adding to its line up of RAW and SmackDown franchises. The SCI FI Channel will start airing one-hour episodes of the new ECW live television program in a ...

Loose Cannon: Federal Feet in the Data Industry’s Shoes

|  by Chief Marketer Staff

It must have been quite the Memorial Day for the 26.5 million veterans whose personnel files were stolen as a result of a government employee’s negligence. Nothing makes beer and hot dogs go down smoother than the prospect of having to spend months, and thousands of dollars, trying to clear up one’s credit history. Last…