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Contests/ Sweeps

Event & Experiential Marketing Special Report

In this Chief Marketer Special Report, we explore why marketers are no longer content with reaching customers and prospects at an event, but are now trying to engulf them in an experience. Yo

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Article

Oct. 13 2014




Major Brands Take the ANA Masters Spotlight

Target, Chobani and General Mills are a few of the key brands presenting at this week’s ANA Masters of Marketing event in Orlando.

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Article

Sep. 19 2014




Guide to Social Media Integration

Social media is no longer an afterthought for brands. Today, it is at the core of almost everyone’s marketing strategy. In this special report, Chief Marketer gives you trends, tips and best practices for better social marketing in the real world, including: How to get your C-suite to buy into social Case histories from companies […]

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keurig college

Article

Sep. 18 2014




Keurig Brews Experiences to Target College Market

Keurig is embracing social and experiential tactics to promote the brand on campuses, featuring a tailgate tour, product sampling and discounts.

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Article

Aug. 20 2014




Event & Experiential Marketing Special Report

In this Chief Marketer Special Report, we explore why marketers are no longer content with reaching customers and prospects at an event, but are now trying to engulf them in an experience.

More...

 
2014 PRO Awards Winners

Article

Jun. 30 2014




FCB Chicago Takes Top Honors at 2014 PRO Awards Gala

The 2014 PRO Awards Gold, Silver, Bronze winners: case studies, images.

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2014 PRO Awards

Article

Jun. 16 2014




4 Reasons Why YOU Should Attend the PRO Awards Gala: June 25 NYC

Whether your campaign rose to the top as a 2014 PRO Awards finalist, you entered a campaign that didn’t quite make the cut or you didn’t participate at all this year, The 2014 PRO Awards Gala, June 25 in NYC, is an event that both agencies and brand marketers don’t want to miss. Here are […]

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Jack Daniel's

Article

Jun. 10 2014




Jack Daniel’s is Back with its Photo-Sharing Campaign

This photo-sharing campaign runs for 8 weeks, each with a different theme, like “Take Summer by Swarm.”

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2014 PRO Awards Gala

Article

Jun. 09 2014




Ideas to Steal, Networking: The 2014 PRO Awards Gala, June 25 NYC

Join us June 25 at the 2014 PRO Awards Gala. Get ideas to steal, make new friends and take a bucket load of tips back to the office.

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Article

May. 23 2014




Be a Chief Marketer Top Shop

The call for entries for PROMO’s Top Shops and Chief Marketer’s B2B Top Shops is now open.

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2014 PROMO Top Shops

Article

May. 20 2014




2014 Top Shops Call for Applications

Are you a Top Shop? The Call for Applications for the 2014 Top Shops is now open. The deadlines in June 9, 2014.

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