Topic | Virtual Engagement

A look at Corona's virtual golf clubhouse activation ahead of the U.S. Open Golf Championship.

The latest virtual worlds that brands are developing to engage consumers in the metaverse.

Check out these 12 different programs that successfully conquered Zoom fatigue.

A look at how Sephora transformed its flagship annual House of Beauty experience into a virtual playground.

How Panasonic adopted a more customer-centric approach, engaged in thought leadership and launched a podcast during the pandemic.

Suzanne Fanning’s impressive tenure as Wisconsin Cheese CMO is the subject of our latest Marketers on Fire feature.

How Facebook created an engaging annual internal event, the GMS Summit, with a festival-style format and more.

When SXSW announced it would hold an all-digital festival for 2021, Wisconsin Cheese knew it couldn’t disappoint its fans. Check out its highly-interactive event.

The fitness brand tapped community engagement, new wellness services and in-app personalization to inform a successful pivot.

A look at Cisco's pandemic pivot: converting its five-day, 1,000-session conference into a virtual gathering.