Topic | Mobile

Communicating With Millennials: Why Messaging Apps Matter

|  by Antoine Hemon-Laurens

Millennials are increasingly using popular messaging applications such as WeChat, WhatsApp or Facebook Messenger to communicate, pay and exchange information not only with their peers but also with companies, according to research from Yahoo's Flurry Insights.

digital marketers

Mobile App Development: Who Can Help?

|  by Kevin Jennings

Mobile applications are complex technology products that require niche expertise — product strategy and management, experience and interface design, and native development and testing — to achieve the first of many version releases in your product’s road map.