Content Marketing
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Acquisition
Content Consumption and Production Trends for B2B Marketers
Content consumption and production trends for B2B marketers to consider.
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Acquisition
Our Top Five B2B Marketing Stories of 2020
These B2B marketing stories were the most read so far this year.
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Acquisition
Four Content Trends for Marketing Pros in 2020
Crafting engaging content through brand communications will remain top of mind for marketers this year.
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Acquisition
INFOGRAPHIC: Five Insights From the 2020 Chief Marketer B2B Marketing Outlook
How B2B marketers are generating leads with the highest ROI.
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Acquisition
How to Effectively Use Marketing Content in the Mid-Funnel
Tips for creating mid-funnel marketing content that drives conversions.
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Data Driven ROI
7 Digital Marketing Trends to Consider for 2020
What are biggest digital marketing trends for 2020? More—as in more influencer marketing,
more content, more video and more of what will get consumers engaged with your brand. -
Video Marketing
Video on a Budget: What Marketers Can Learn from Indie Filmmakers
Marketers who embrace their inner indie filmmaker can master the art of creating
great video content on a budget. Here’s five tips to get cameras rolling. -
Profiles & Campaigns
Content Helps Toast Serve Tech to Restaurateurs
Live events and educational content are helping Toast connect
with busy restauranteurs in need of technology solutions. -
Profiles & Campaigns
Oracle Increases Sales Enablement with Refined Content Creation Process
Restructuring processes to help sales reps find and use relevant
content has helped Oracle increase customer engagement. -
Acquisition
How to Maximize Your Content Marketing Budget With Content Experience
There’s more focus on not just content, but content experience. It’s time
to use this opportunity to focus on advancing the experience.