Search Results for: webinars

If you want your next webinar to be a success, begin with reg and confirmation pages optimized to make the experience as painless as possible.

It’s never too early to start looking forward, and with budgeting season here ClickZ’s Aaron Kahlow has a list of seven essential planning ideas for the year ahead.

A report from Nucleus Research found that Video Cloud solutions from Brightcove enabled ExactTarget to better leverage its online video presence.

In today’s world, B2B marketers can no longer focus on lead gen to support the sales pipeline.

The First Annual Marketing ARC Awards celebrated the best campaigns that have embraced marketing technology solutions, and winners were announced at LeadsCon New York in August. Chief Marketer created this awards campaign in response to the explosion of tech solutions being leveraged by marketers in recent years.

A report from Bizo and Oracle shows many B2B marketers are contributing up to 20% of their company’s new leads.

A recent Experian Data Quality research study shows that marketers are encountering a series of obstacles that impact email deliverability and ultimately hurt business performance.

FierceMarkets senior manager of audience development Lindsey Wagner shared some insights on what she’s doing to drive email marketing success at B2B LeadsCon 2014 last week; here are four tips on how to maximize your email efforts.

Leveraging marketing apps is one way marketers can help optimize their web sites for lead generation purposes, because these apps get users engaged with content that they’re interested in.

Bazaarvoice has released a report analyzing over 100,000 pieces of consumer-written content and traffic trends, and the results show engaged shoppers who are reading reviews are more likely to buy.