Q&As

Some research estimates the average organization uses 91 different martech
tools. Is your company a victim of martech bloat?

Four key forces buffeting marketing today have spawned six predictions
that will dramatically affect marketing teams and their leaders.

With the new “Grow Young” campaign, Sun-Maid has big plans to pull itself back
up into the sunshine targeting a growth goal of $100 million in five years.

For the second year in a row, Skittles will sit out the Super Bowl,
but that doesn’t mean it won’t be making a big play.

Wondering what makes a branding agency worth hiring? These seven simple questions to ask a prospective partner can help you pick the right agency to bring your brand to life.

If it’s up to Hotels.com there will be a baby-making boom
following the rush of the Super Bowl LIII.

Five common challenges marketers face today and how AI can help.

New research indicates that hiring to fill open
marketing positions might take longer than you think.

The multi-format campaign is aimed at Millennial professionals looking for
personal and professional development tips.

The global campaign “Back to the Bar” will send thousands of
employees out to bars to promote Bacardi spirits.