Wire Stone

- Core 1: Digital Marketing
- Core 2: Games, Sweepstakes & Contests
- Core 3: Promotional Marketing
Clients Include: eBay, Visa USA, Gap, Snyder’s-Lance, Farmers Group- Website: http://www.wirestone.com
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Contact:
Sheri Westfal
- Case Study/GapKids & babyGap
Wire Stone – In June, independent marketing agency Wire Stone Co. acquired Tenthwave, a staple agency on the Top Shops list. Technology upgrades—HTML and CSS—enable user interaction features without the need for client software. Tenthwave executed the “ridiculously Good Bags of Cash” promo for Cape Cod Chips that included an in-pack, instant-win game to encourage shoppers to grab and bag. Winning game pieces were hidden inside 12 specially marked packages throughout the U.S. The microsite generated over 42,000 page views.