Archer Malmo Austin – In 2015, Archer Malmo acquired Tocquigny Advertising to plant its flag in the growing Austin market. Recent additions to the team include Dan Crumrine as senior copywriter, Kate Tobin as senior brand strategist and Cedric Guerin as senior art director. A rebranding effort for client Kestra—including developing personas, research and cost-effective messaging for a variety of B2B audiences¬—yielded an impressive 20% ROI.
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