How to Land the Job You Want

Posted on by Patty Odell

Looking for a job is stressful, but there are a number of job hunting tips to help you land the position you want.

For CMOs, that search is likely always top of mind as the average CMO journey is just 3.6 short years, a Korn Ferry report found. CMOs are among the youngest in the C-Suite, at an average 52 years old—50 in the consumer sector—and their time spent on the job is the shortest when compared to the CEO and CFO positions. If you’re looking for a new post, Forbes has some job hunting tips for what to do and what not to do.

Other articles you might enjoy:


• Ask someone in your network to give a warm introduction to a person at a company where you really want to work.

• Research where you want to work—the target industry, the companies you admire, the roles you believe you’re most suited for.

• To get someone’s attention you need to tell a story about your accomplishments and their impact.

• Use all available job search resources, both on- and offline.

• Wear interview attire no matter what the job.

• Use Linkedin (hopefully you’ve already built an amazing list of connections).

• Send a thank you note—hand written or email.


• Don’t say “let’s do lunch” it will never happen.

• Don’t send unsolicited resumes.

• Don’t limit your job search.

• Don’t underestimate your talents.

• No matter what, don’t give up.

“Blindly sending out your resume in hopes someone will respond is like putting a message in a bottle. It might give you a moment of satisfaction for having done something, but don’t expect it to wash ashore anytime soon,” Gary Burnison, CEO of Korn Ferry told Forbes.


Get Content Like This Delivered to Your Inbox

Related Posts

Chief Marketer Videos

by Patty Odell posted videos, like this one, on YouTube to catch up with people who where searching to re-watch Super Bowl commercials like the Audi spot. Catch up with all of our Digital All-Stars in this special report that includes CMOs from Sparkling Ice, John Hancock, IMAX, Hickory Farms and SunTrust.




PRO Awards