EastWest Hires Richter for L.A. Office

Shirley Richter

EastWest Creative has hired Shirley Richter as VP-group director, a new post for the agency’s Los Angeles office.

Richter had been director of promotions marketing at Paramount Home Entertainment, Los Angeles. She will manage EastWest’s entertainment-related clients including Universal Studios and Warner Bros. She joined New York City-based EastWest on Dec. 13.