(Direct Newsline)—Nearly three quarters of direct marketers surveyed anticipate adding staff during the coming three months, with another 11% anticipating a hiring freeze, according to a survey from Bernhart Associates Executive Search, LLC.
Only two of the 150 firms the Owatonna MN-based executive recruitment company surveyed indicated they were planning cutbacks—the lowest number since Bernhart began tracking direct marketing employment trends in 2001.
“We’re seeing spot shortages develop in certain job categories that are in big demand, most notably analytics,” said Jerry Bernhart, the firm’s president, in a statement.
“There was a significant jump in the number of companies looking for sales talent, and in fact many of the calls we’re getting on the executive search side are from sales managers who want to add to or upgrade their sales staffs,” he added.
Companies interested in being added to the quarterly survey should send an email to [email protected] with “Opt-in” in the subject line.