ALLIANCE ALLIANCE
Gloucester, MA-based Cyrk Inc. made a $10 million investment in Alliance Entertainment Corp., a music, video, and game distributor and a fledgling developer
Gloucester, MA-based Cyrk Inc. made a $10 million investment in Alliance Entertainment Corp., a music, video, and game distributor and a fledgling developer
Lighthouse Global Network, Chicago, last week acquired U.K.-based C&FD Ltd., which designs and produces corporate literature including annual reports,
In the U.S., 109 million volunteers do $255 billion worth of work every year.It costs charities about $25 to recruit a volunteer offline, and almost nothing
It won't be your usual travel prize, that's for sure. The flagship Dr Pepper brand at Dr Pepper/Seven Up, Inc., Plano, TX, teamed with Touchstone Pictures
Snyder Communications, Inc. last month officially launched Bounty SCA Worldwide, a division that organizes the numerous marketing services businesses
It's Black History Month. Do you know where your targeted marketing is?Brands often run more ads aimed at African-Americans during the "Freedom Window,"
Miller Brewing Co. wanted to make it easy for distributors to execute its responsible-drinking programs with retailers and local community groups. So
Online promos get better mileage when they're connected to offline traffic and sales. E-stakes, Chicago, links on-pack gamepieces to Web promos on a brand's
RealTime Media, the folks who brought us online scratch-off cards, is now offering Easy Money, a turn-key instant-win sweeps package. Marketers buy virtual