Marketers on Fire

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  Marketers on Fire

  Marketers on Fire: Anywhere Real Estate CMO on B2C Marketing, Emotional Motivators and Courting Latino Buyers

  We spoke with Esther-Mireya Tejeda about transforming the consumer experience within the real estate industry, emotional segmentation, marketing to Latino buyers, and more.

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  Data & Analytics

  Marketers on Fire: MetLife Global CMO Michael Roberts on the Evolution of Thought Leadership

  We spoke with Roberts about the complexities of the B2B buyer journey, the evolution of thought leadership, B2B2C marketing trends, and more.