Diversity, Equity & Inclusion
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Diversity, Equity & Inclusion
A PR Power Play: Zohran Mamdani’s Mayoral Messaging Masterclass
Zohran Mamdani’s campaign in New York City’s mayoral Democratic primary really defined what it means to connect and win in the digital age. Grounded in multilingual storytelling, community-first outreach, intersectional identity and multichannel presence, his campaign is a communications blueprint, and here’s why: Language & Narrative Clarity Mamdani speaks in the cadence of kitchen-table conversations. Clear, […]
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Diversity, Equity & Inclusion
PRNEWS Live: Where’s the Pride for Pride?
This discussion addressed the changes in Pride PR, as well as the proactive methods of some who are doubling down on Pride this year.
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Branding/Marketing
How Anti-Trans Sports Bills Are Impacting Corporate Sponsorships and Branding
The impact of anti-trans legislation is far-reaching, even impacting corporate sponsorships and branding, leaving PR professionals wondering how they must shift their approach to reflect the impact on their clients.
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Diversity, Equity & Inclusion
PRNEWS Live: AAPI Heritage Month: PR Experts Redefining Leadership
PRNEWS hosted a chat honoring AAPI Heritage Month, discussing the personal and professional empowerment of communicators leading employee resource groups (ERGs).
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Corporate Social Responsibility
How Agencies Spark DEI Change Industry-Wide
Data show the future of public relations is stronger when it’s more diverse, and PR agencies must hold themselves accountable in upholding DEI commitments within their own walls and across the industry.
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Corporate Social Responsibility
PR Roundup: Social Advocacy Advice, Small Business PR and Recycling Brainstorm Ideas
This week’s PR Roundup looks at social advocacy lessons from the Institute for Public Relations Bridge Conference, the results of a new small business public relations study, and a new tool to recycle and elevate forgotten brainstorm ideas.
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Branding/Marketing
PR Roundup: Ford’s Ad Campaign Offering ‘Employee Pricing’, Brands’ DEI and Sustainability Comms Ranked Globally
This week’s PR Roundup looks at Ford Motor Company’s marketing campaign introducing “employee pricing” discounts amid auto tariffs and a report that ranks the DEI and sustainability communications put forth by the world’s most influential brands.
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Marketers
34% of Fortune 500 Firms Lack a CMO – But It’s Not Necessarily a Bad Thing
The average tenure of CMOs at Fortune 500 companies was less than that of most other common C-suite roles, and 34% of those corporations didn’t even have an enterprise marketing leader, according to a Spencer Stuart report. But that’s not necessarily a bad thing.
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Diversity, Equity & Inclusion
Women’s History Month: Betsy Plank, a PR Powerhouse Who Paved the Way for Generations
Betsy Ann Plank, APR, Fellow PRSA, known as the “first lady of public relations,” dedicated more than 60 years of her life to the industry. She devoted much of that time to advancing PR education by passionately advocating for students of the profession.
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Diversity, Equity & Inclusion
PRNEWS Live: Safeguarding DEI Communications
PRNEWS Live welcomed Brennan Nevada Johnson, Founder and CEO of Brennan Nevada Inc., and descendent of Carter G. Woodson, a founder of Black History Month. Nevada Johnson’s agency has grown despite DEI backlash, and she joins us to discuss some tactics to uphold organizational values while dealing with a culture of DEI pushback.