C. Rose Harper, First Female DMA Chair, Dies

C. Rose Harper, who in 1982 became the first woman to chair the Direct Marketing Association, died on Thursday, Feb. 4 at her home in Hartsdale, NY. She would have turned 91 on Feb. 8.

While the cause of her death was listed senile dementia and emphysema, according to her nephew, LDS Group Inc. co-CEO Richard Vergara, with the exception of some short-term memory loss she was fully lucid until just over a week before she died.