Chief Marketer Staff

• Short Cuts

  OpenOrders Inc., Newton, MA, which makes software for order management and fulfillment, has received its first institutional round of venture capital

• Hanover Catalogs Now Featured on Excite

  Hanover Direct Inc., Weehawken, NJ, has launched a new catalog department on Excite Inc.’s Shopping Channel, featuring eight of Hanover Direct’s specialty

• DIRECT Listline

  Creditor’s Edge Subscribers A file of 18,593 subscribers/recipients is being managed by Names and Addresses Inc. Creditor’s Edge is a weekly newsletter

• Bill Introduced to Make Internet-Tax Ban Permanent

  Internet transactions would be permanently protected from taxation under a bill Sen. Robert Smith (R-NH) introduced in the Senate last Thursday.Smith’s

• Banta to Print Home Depot Catalogs

  Banta Corp., a Menosha, WI-based printer, has signed a five-year, multimillion-dollar contract to print and distribute ProBook catalogs for home improvement

• Acxiom Teams With DAMI in Online List Venture

  Acxiom Corp., Conway, AR, has teamed up with Digital Asset Management Inc. (DAMI) to offer a new method for selling and distributing mailing lists online.

• Stark Brothers’ Alexander Promoted to General Manager

  Stark Brothers Nurseries, a Louisiana, MO-based subsidiary of horticulture direct marketer Foster & Gallagher, has promoted Jack Alexander to vice president

• The Action Man

  While athletic footwear brands like Nike and Reebok are rabid branders, most retailers that sell them are not. Take Footaction USA, for example. The $600

• Agencies

  Man of the World: DRAFT IS DIRECT MARKETER OF YEAR

  Howard Draft, chairman/CEO of DraftWorldwide, is CADM’s 1999 Charles S. Downs Chicago Direct Marketer of the Year. At age 45, he’s the youngest-ever recipient

• Calling All Entrepreneurs

  After spending five years at Nabisco, Cliff Medney felt the tug to be free. “It was time,” he says. “I had learned and experienced a great deal and wanted