Acxiom Teams With DAMI in Online List Venture

Posted on by Chief Marketer Staff

Acxiom Corp., Conway, AR, has teamed up with Digital Asset Management Inc. (DAMI) to offer a new method for selling and distributing mailing lists online. DAMI said that through the alliance, which is aimed at small businesses, it can deliver up-to-date data directly from the Internet for an annual subscription fee.

“With DAMI’s products, services and publishing experience, coupled with our data assets and the Acxiom Data Network, we believe that the DAMI alliance will become a key component in our Acxiom Data Network implementation, helping us lead the way for small businesses to profit from direct marketing tools via the Internet,” DAMI CEO Dean Ross Eaker said in a statement.

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