Chief Marketer Staff
-
Wunderman On Board At Intellipost
Intellipost Corp., San Francisco, added Lester Wunderman, founder of Wunderman Cato Johnson, Tom Newkirk, chairman of Experian Direct Technology Solutions
-
Nu Skin to Acquire Big Planet
Nu Skin Enterprises, Inc. will acquire Big Planet, a Provo, UT-based Internet-based technology company that offers e-commerce and other technology services
-
Providian Expands Space, Workforce
Providian Financial Corp., San Francisco, will open a new 145,000 square-foot center in Oakland, CA, and hire up to 1,400 employees to keep pace with
-
Short Cut
Lands’ End Inc. has named Lee Eisenberg as executive vice president and creative director. He will assume the post in early March. Since May 1995, Eisenberg
-
*DIRECT Listline
Official Playstation List The Ziff-Davis Official U.S. Playstation magazine list identifies 35,194 subscribers. The file is updated bi-weekly.Cost: $110/MSelections:
-
Global DirectMail Sales Up 25% in 1998
Global DirectMail Corp., Port Washington, NY, had fourth-quarter 1998 sales of $387 million, a 10% increase over year-earlier levels, and annual sales
-
J.C. Penney Reports January Sales
Catalog sales for Plano, Texas-based J. C. Penney Co. Inc., for the four weeks ended Jan. 30, increased 14.3% from the same period last year.Direct Marketing
-
Advo Signs Hawaii Pact, Appoints VP
Direct mail marketing company, Advo Inc., Windsor, CT, has formed an agreement with RFD Publications, one of Hawaii’s largest printing and publishing
-
ValueVision Loses Two Founding Shareholders
Two founding shareholders and former officers of ValueVision International Inc., Minneapolis, have resigned from their board positions to return to private
-
Two More Sweepstakes Bills Introduced
Two more bills clamping down on the direct mail sweepstakes industry have been introduced in the Senate.The two bills, which were introduced Wednesday–the