Chief Marketer Staff

• Agencies

  Wan ted: IT Professionals

  NECESSITY IS THE mother of invention and when unemployment rates head toward naught, it’s necessary to get savvy about attracting skilled workers.In Michigan’s

• Alliance for Progress

  Web transaction processing firm Suncom, Vancouver, has formed a strategic alliance with DVC Interactive (DVCI), a subsidiary of Morristown, NJ-based Dugan

• Agencies

  Words of Wisdom for the Millennium

  HERE IT IS, the last Direct From Muldoon of the century to contain dazzling words of wisdom from our DM compatriots-smart little sayings to cut out and

• Agencies

  TEST BEFORE YOU LEAP

  IF YOU’VE GOT a great corporate reputation, serious market share and a killer product, do you really need a new direct marketing approach to gain a foothold

• 500 Billion Miles To Go

  WE MAY BE LIVING in a global village, but you still need to change planes to get there. Airlines are making that an easier task, while bringing a new

• Blowing Its Own Horn

  NEW YORK CITY A&E Network has commissioned a fleet of vintage tall ships to stage mock sea battles as part of an extensive campaign to promote Horatio

• Grounded in Reality

  Vancouver-based online contest operator Internet Sports Network completed a deal recently to acquire SportsMark Promotions, a 13-year-old firm that runs

• Agencies

  DIRECT NEWS LINE

  Intellipost Changes Name to MyPoints.com INTERNET MARKETER Intellipost Corp., San Francisco, has changed its name to MyPoints.com Inc., the name of the

• Agencies

  THEY GOTTA WEAR SHADES

  TO PERSUADE INFORMATION technology executives to tune into a virtual seminar on its latest Unix-based computer network software system, Sun Microsystems

• Agencies

  A Public Service Making the Public Nervous

  I LIKE TO THINK of myself as a good citizen. I pay my taxes. I don’t litter. I’ve even been known to vote on occasion.But enough is enough.If the past