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Chief Marketer Staff

  • Fossil Income Falls 33.9%

    Fossil Inc. posted net income of $16.6 million for the second quarter, a 33.9% decline from $25.1million in the prior year.

  • Donnelley Names Tonyes President

    Donnelley Marketing has named Brad Tonyes president, replacing Dan Gust who is retiring after 34 years. Gust will be involved over the next few months as part of a planned succession.

  • Inter/Media Names Yallen CEO

    The Inter/Media Group of Cos. has named Robert Yallen chief executive officer. He moved up from president and chief operating officer where he has served for the past 10 years.

  • Meet the Broker: Katherine Sharma

    Today we meet Katherine Sharma, director of new business development at Acculists USA in Ventura, CA, where she’s been since the end of 2006.

  • ExactTarget Signs CoStar Group

    ExactTarget announced today that it has signed CoStar Group, Inc.

    The international commercial real estate research and information firm will use ExactTarget

  • Funny Kerfuffle Watch: Magilla Part of Anti-Spammer Tiff

    An opinion piece that appeared in this newsletter last year is at the center of a dispute between a fairly prominent anti-spammer and a lawyer who has defended clients against him.

  • Stupid Scammer Watch: Sincerely, Shove It

    As some readers may be aware, I occasionally respond to Nigerian 419 e-mail scams. The idea is to have some fun and hopefully waste a little of their time, making it time they can

  • Recession Blasters: Boost Response, Relationships and Revenue

    Whether you are a B-to-C or B-to-B marketer, down markets call for swift, bold action to keep phones ringing, Web and retail traffic flowing and sales pipelines full. Learn from the country’s leading experts in Direct, the latest strategies and techniques that are working to improve customer acquisition, conversion and retention campaign investments

  • Listline e-Newsletter 8/11

    This file offers 173,338 direct mail-sold subscribers, 97% of whom are female