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Chief Marketer Staff

  • Agency Moves

    Frankel, Chicago, named David Haan president of its San Francisco office, a position that has been vacant since May 2001. He had been managing partner

  • Florida Budgets $30 Million for Annual Tourism Drive

    Visit Florida, the state tourism bureau, will spend $30 million on marketing during the 2002-2003 tourist season $45 million less than it did during the

  • Ice Age Cometh

    Twentieth Century Fox Home Entertainment, Century City, CA, scored more than $85 million in promotional support for the Nov. 26 home video release of

  • Your Life Story in Two Pages or Less

    Charlie Smythe was the vice president of marketing at a continuity club, running a $25 million operation. When the marketplace upset the fortunes of his

  • CRM Remedy

    Everyone has some sort of malady be it real or imagined, life-threatening or frivolous that they wish there was a magic pill to cure. Even the pharmaceutical

  • Time Sues PSE

    Time Inc. has filed a multimillion-dollar lawsuit against Publishers Services Exchange (PSE) and its owner Dennis Simpson, alleging trademark infringement

  • Client Side

    McDonald’s Corp. reassigned executive vp-U.S. marketing Tom Ryan to a post that puts him in charge of developing new menu concepts. The Oak Brook, IL-based

  • DIRECT Listline

    Calyx & Corolla ALC New York has been named manager of the Calyx & Corolla buyers file. Included are the names of 104,459 12-month purchasers, who spent

  • Flap Over Rhode Island Primary Mailing

    A Rhode Island primary candidate has demanded an apology for a direct mail campaign attacking his business record. Donald Carcieri said he was outraged