Chief Marketer Staff
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CMGI Cancels Engage’s Debt of $60 Million
CMGI has cancelled $60 million of debt owed to it by Engage Inc. and transferred all of its holdings of Engage securities back to Engage for retirement.
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Amazon.com Features Office Depot Products
Amazon.com has launched an office products section as part of its online retail offerings. The new section, http://www.amazon.com/office showcases more
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Shop at Home’s Net Loss Doubles
Shop At Home Inc.
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Catalog Circ Cuts Slash Delia’s Direct Sales
A 14% reduction in catalog circulation took 22% of Delia’ Corp.’s direct revenue. New store openings caused the young women’s apparel and merchandise
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DIRECT Listline
Archaeology Magazine Subscribers This file of 189,670 subscribers is now under List Services Corp.’s management. The list consists of affluent readers
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Barbera Named Senior VP, Chief Revenue Officer of 24/7 Real Media
John Barbera has rejoined 24/7 Real Media as senior vice president, chief revenue officer, a newly created position. Barbera had previously been president
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J. Crew Direct Sales Offset Same Store Revenue Slip
Direct sales for J. Crew Group Inc. increased 1.5% during the company
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Harrah’s Names Loveman CEO
Harrah’s Entertainment Inc. has chosen Gary Loveman, who was largely responsible for growing the company’s Total Rewards loyalty program, to succeed Philip
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BOG to File for Negotiated Agreement With Capital One
The U.S. Postal Service Board of Governors will file an experimental case with the Postal Rate Commission to launch a negotiated service agreement with credit card direct marketer Capital One Services Inc., Richmond, VA. Capital One is the USPS
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Loose Cannon: POPs Foul Out for DMers
I never knew how valuable “serving suggestion” illustrations were until I went to the P-O-P Show, a point of purchase display forum held recently in New