Chief Marketer Staff
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BRITISH AIRWAYS TAKES FLIGHT WITH JAMES BOND
British Airways, the “official airline of 007,” last week uncorked the Travel Like Bond sweepstakes, open exclusively to U.S. residents. Consumers can
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Quebecor World Restructures Management
John Paloian, president, magazine/catalog and David Boles, president, retail and Sunday magazines will assume the roles of co-chief operating officers,
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Live from the National Postal Forum: Confirm improves Penney delivery times
(Catalog Age) Using the U.S. Postal Service’s Confirm mail tracking system, J.C. Penney has seen mail delivery improve to the point where nearly 90% of
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SCI FI CHANNEL TAKES TO ROAD
Time Warner Cable’s SCI FI channel is orbiting in eight markets to promote its new Steven Spielberg series “Taken.” The tour, dubbed Taken Experience,
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New Products and Services
GProof: Software that provides third-party confirmation that an e-mail was sent, received and accepted at a proven date and time. Also can be used for
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Lillian Vernon 2nd-Quarter Revenue Flat, Loss Increases
Lillian Vernon Corp. reported revenue for the second quarter 2003 of $36.1 million. This compares with $36.8 million last year. The net loss for the quarter,
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Short Cuts
Computer maker HP has made an agreement with Washington, D.C.-based Small Business Development Centers to distribute technology products through ASBDC’s
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DIRECT Listline
Travel and Golf New selects are available for the Travel and Golf file. There are 12,680 last-12-month golfers for $90/M; 149,655 last-six-month golfers
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Microsoft, infoUSA Jointly Offer Customer Leads
Microsoft will offer both business and consumer leads through its bCentral Web site (http://www.bcentral.com). BCentral will offer 24 customer leads free
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Google Launches Automated News Service
Internet search engine Google launched a new site on Monday for searching news from 4,000 English-language sources. Featuring an international cacophony