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Chief Marketer Staff

  • LOOKSMART

    LookSmart Ltd., San Francisco www.looksmart.com Pay-per-click directory. Has own search site (main results from own editors, secondary results from Inktomi).

  • GOOGLE

    Google, Mountain View, CA www.google.com The leading search engine. Uses its own search technology. Index updated every four weeks. Powers Web search

  • DMOZ OPEN DIRECTORY PROJECT (ODP)

    Netscape Communications Corp., Mountain View, CA www.dmoz.org Directory managed and compiled by volunteer editors. Owned by Netscape (and thus AOL Time

  • eBay Acquires PayPal For $1.3 Billion

    PayPal Inc. shareholders have approved a $1.3 billion merger with online auctioneer eBay , according to news reports. Earlier, San Jose, CA-based eBay

  • FAST

    Fast Search and Transfer ASA, Oslo, Norway U.S. headquarters, Wellesley, MA www.fastsearch.com Search technology. Powers Lycos. Also has a site for demonstrating

  • Hanover Combines Catalog Units

    Hanover Direct Inc. is combining its Domestications and The Company Store divisions in a further effort to focus on its Home Core business, the company

  • ALTAVISTA

    AltaVista Co., Palo Alto, CA www.altavista.com Search engine with its own crawler and directory content from LookSmart. PAID INCLUSION Express Inclusion

  • SPRINKS

    Sprinks, New York www.sprinks.com A pay-for-placement search engine owned by About.com, a Primedia company. Offers sponsored links both on appropriate

  • KnowledgeBase Lands Brown & Williamson Data Coordination Project

    Brown & Williamson Tobacco Corp. has signed a five-year, eight-figure contract with KnowledgeBase Marketing, Inc. The agreement calls for KnowledgeBase to coordinate Brown & Williamson’s efforts to communicate directly with its customers.

  • Short Cuts

    Imagine Media has been renamed Future Network USA, adopting the name of its parent company, The Future Network, a publicly traded U.K. company. Future