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Chief Marketer Staff

  • Cell Phone Advances Add to Legal Confusion

    A technological advance expected next year could undo efforts to ban telemarketing calls to cell phones. It could also render moot a new wireless block

  • Conference Preview

    It took Terri Lynn McEntire three months to save up $75 to apply for a new credit card after she had emerged from personal bankruptcy protection. She

  • DIRECT Hit

    If you are among the many people invited to a “broker breakfast” with Mo Moss on Tuesday, we urge you to skip it. It’s not that convicted felons have

  • Echo Awards

    It took Terri Lynn McEntire three months to save up $75 to apply for a new credit card after she had emerged from personal bankruptcy protection. She

  • Soenen Promoted at FTD

    Floral marketer FTD Inc. has named Michael J. Soenen as president and chief operating officer. Previously, Soenen had served as president and CEO of FTD.com,

  • Richard Thalheimer Speaks Out

    It took Terri Lynn McEntire three months to save up $75 to apply for a new credit card after she had emerged from personal bankruptcy protection. She

  • DMA hopes to hit the heights with this year’s show

    While the mood going into this year

  • Consumers Resent Poor Teleservice: Survey

    Consumers are so fed up with poor customer service by phone that 60% would stop doing with a business with a company that disappointed them. And 53% would

  • DIRECT HIT

    Look around you. How many people do you see? Your guess is as good as ours, because the DMA refuses to release an attendance figure