Chief Marketer Staff

• Net Income Off in Fourth Quarter, Year for Advo

  Advo, Inc. generated $287.8 million in fourth quarter 2002, up from $286.1 million in fourth quarter 2001. But the company

• Morgan to Leave Brann Worldwide Toronto

  Rob Morgan, who has been with advertising agency Brann Worldwide since July 2000, will leave the company on Nov. 15. Morgan will step down from his position

• Loose Cannon: Of Taste and Tragedy

  Marketers should be commended for not taking advantage of the Washington, D.C.-area shootings – at least, as of this writing. Sick and cynical? Maybe,

• E-mail experts discuss the pros and cons in a DIRECT roundtable.

  Nine of the industry

• Sears Credit Unit Drags Company Down

  Problems with its credit card operations helped drive down Sears, Roebuck and Co.’s third quarter net income to $189 million, from $262 million last year.

• Quebecor to Handle LL Bean Printing, List Services

  L.L.Bean has tapped Quebecor World Inc. to print all its catalogs, in a $100 million multi-year arrangement. The total sales under the duration of the

• DIRECT Listline

  America’s Corporate Directors at Home Dunhill International List Co. is offering this new file of 43,783 of top corporate CEOs, presidents, chair people

• E-Mail Address Changes Can Hurt Business: Study

  E-mail addresses are changed at the rate of 31% per year, causing 53% of those consumers to lose touch with personal and professional contacts, as well

• ALC Expands Compilation Operation

  American List Counsel Inc. has expanded its list compilation division and named Chris DeMartine to vice president research and analytical services to

• Equifax Income Up 9% in Quarter

  Equifax Inc. reported net income of $39 million for the third quarter, up nearly 9% from $35.8 million last year. The credit bureau and information services