Chief Marketer Staff
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Live from the DMI Co-op: Impassioned Plea for Pension Bill
Time Inc.’s director of postal affairs Jim O’Brien hollered fire and brimstone at Direct Media’s Co-op on Thursday, evangelizing for the postal pension
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List and Database News
Entertainment Earth Collectible Toys and Figurines During the past 12 months, 14,127 action figure enthusiasts have purchased a variety of Star Wars,
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Live from the DMI Co-op: Mailers Plead Case for Vouchers
It’s tacky. It looks like a bill. It has limited copy and little or no color on it. But the hottest direct mail package in publishing right now is the
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Thalheimer to Deliver Catalog Conference Keynote
Sharper Image founder and CEO Richard Thalheimer will deliver the keynote address at the 20th Annual Catalog Conference, Monday, June 2 at the Moscone
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CADM Names Lieber DMer of Year
Mitchell Lieber has been named the 2003 Chicago Association of Direct Marketing Charles S. Downs Chicago Direct Marketer of the Year. Lieber, president
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Live from the DMI Co-op: Working Around the Downturn in Prospecting
During hard economic times, prospecting is tougher than ever. But some mailers are finding ways to prospect effectively and still keep an eye on the bottom
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National Service Industries Bought by CA Investment Fund for $112 Million
National Service Industries, Atlanta, will be acquired by California Investment Fund, LLC, a private investment firm based in San Diego, CA. The approximate
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USPS Hosts Direct Mail Seminars for Multicultural Marketers
The United States Postal Service will hold two direct mail strategy seminars for African American and Hispanic business owners. The sessions, which are
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New Services from Bigfoot Facilitate E-mail Delivery
Bigfoot Interactive has debuted several new services designed to help permission-based marketers avoid, limit and quickly detect email delivery problems
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