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Using Product Data to Enhance Omnichannel Growth for CPG Brands
How Levi’s Integrates AI Processes Into Its Marketing and Data Strategies
Marketers on Fire: Patricia Corsi, Global Chief Marketing & Digital Officer, Bayer Consumer Health
PHOTO TOUR: Cannes Lions International Festival of Creativity’s 2022 Return
Not Just Another Pretty Booth: Paul Mitchell’s AR-Fueled Garden Activation
It’s Business—And It’s Personal: CDK Global CMO on Delivering Omnichannel Marketing
Three Ways Marketers Can Prepare for the Metaverse
Listen Up: Five Audio-Centric Experiences From FX, Valspar, Mercedes-Benz
CDPA, CPRA, CPA and Onward: How Marketers Can Prepare For New State Privacy Laws
Brands on Fire: A Chat With Boardroom CMO Sarah Flynn
How The New York Times’ Data Strategy Enables a Full View of the Customer Journey
First-Party, Second-Party and Third-Party Data Defined
Building Successful Brand Partnerships: Three Considerations for Marketers
Marketers on Fire in 2022
How Procter & Gamble’s Programmatic Strategy Is Supporting Black-Owned Publishers
Fears of Inflation Inspire Increase in Buy-Now-Pay-Later Consumer Transactions
Pizza Hut Activates an IRL ‘Struggle Bus’ Tour for NCAA Men’s Basketball Fans
Brands on Fire: Sperry Footwear Chief Marketing Officer Elizabeth Drori on Building Brand Purpose
Seven Brands Present Insights on Contingency Planning in Event Marketing
2022 Upfront Themes: Streaming Video, Film Content and Live Sports
Considerations and Caveats for Marketers Tapping Virtual Influencers for the Metaverse
Marketers on Fire: Drone Racing League CMO Anne Marie Gianutsos on Social Engagement, U.S. Air Force Partnership and the Metaverse
A Roadmap for Amazon Marketing Investment
