Chief Marketer Staff
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Consumers Hesitant to Start Holiday Shopping: Survey
Despite retailers’ efforts to jumpstart holiday sales, people plan to start shopping later this year and impulse buying is expected to drop, according to a recent survey by The NPD Group.
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News Brief
MOROCH: has added two employees.
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Email
TowerData Gets ECOA Patent
E-mail data services provider TowerData announced yesterday it has patented its e-mail change of address service.
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Email
Stupid Scam Watch: The Department of Energy?
The spam underworld is apparently in the midst of an effort to build a list of e-mail addresses of the stupidest people on earth who will respond to anything.
Evidence for this comes in the form of a recent e-mail scam claiming recipients are due a refund from the U.S. Department of Energy.
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Email
Stupid PR Watch: Company Funds Study, Gets High Marks
Usually when companies fund studies, the results underscore some point the firm
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Listline e-Newsletter 10/09/07
National Business Media Inc. has retained Statlistics to manage 8
magazine subscription files and three trade show attendees lists. Among
these are Custom Gift Retailer and Sign Business magazines, with 11,306
and 23,862 subscribers respectively. -
Mobile
Agilent Unveils Technology for Tracking Mobile Networks
Agilent Technologies Inc. has introduced new technology for monitoring transaction data on mobile broadband networks. It’s designed for capturing, warehousing and reporting data.
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Email
TowerData Receives Patent for E-mail Change of Address Service
TowerData Inc. of New York has received a U.S. patent for its e-mail change of address (ECOA) service.
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Mobile
Israeli Firms to Target Personalized Ads to Mobile Devices
Mobile search-engine advertising technology is being introduced in Israel. Two firms Media Layers and Unisurf have formed a partnership to distribute personalized advertising to all subscribers of mobile technology in Israel.