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Chief Marketer Staff

  • New Brief

    CUMBERLAND FARMS: is offer ing free cups of coffee on New Year’s Eve to its customers. The give away will be available from 5 p.m. Dec. 31 to 5 a.m. Jan. 1 in stores across the Northeast and Florida, except those with Dunkin’ Donuts service. HEELEYS: is …

  • Listline e-Newsletter 12/21/07

    This list reaches 201,969 consumers who have responded to online offers and made donations to a variety of nonprofit organizations

  • Agencies

    General Mills Narrows Curves Contest to 12

    General Mills is just votes away from finding the next woman to appear on its Curves cereal box.

    The company has narrowed down the pool of candidates in its “Real Change, Real Women” contest to 12 finalists who are all vying for the chance to appear as a model on the Curves box. And it’s asking people to help determine a winner by voting for their favorite.

  • Agencies

    1-800-FLOWERS.com Brings Kids, Seniors Online and Together

    In the latest in a series of live promotional events around the New York area, online florist 1-800-FLOWERS.com on Wednesday brought school kids and seniors together in Harlem to learn how the Internet can keep the generations in touch.

  • CAMY Report Takes Aim at Alcohol Marketers

    Alcohol marketers have made “small progress” over the last five years in reducing youth exposure to print and TV advertising, according to the latest study from the Center on Alcohol Marketing and Youth.

  • FTC Says Google Can Go ahead with DoubleClick Buy

    After more than six months of scrutiny, the Federal Trade Commission has given Google the green light to acquire online ad management firm DoubleClick in a deal valued at $3.1 billion.

  • Chrysler Offers Video Links to Military Families

    Chrysler is partnering with the Freedom Calls Foundation to enable families in southeast Michigan to reconnect with relatives serving in Iraq.

  • News Briefs

    METROPCS: signed an agreement to offer deals from nationwide mobile coupon provider Cellfire to customers who subscribe to the MetroWeb mobile data plan.

  • FTC OKs Google DoubleClick Merger; EU Hurdle Remains

    After an eight-month investigation, the Federal Trade Commission Thursday gave a green light to Google’s proposed $3.1 billion acquisition of online advertising concern DoubleClick.

  • Pier 1 Narrows Losses in Quarter

    Pier 1 Imports Inc. posted a net loss of $10 million for the third quarter compared to a net loss of $72.7 million in the prior year.