Clif Bar Gets People Geo-tweeting for a Coupon
In what it claims is the first geo-targeted Twitter promotion, Clif Bar's MojoGo campaign asks fans for geo-tagged tweets that trigger a coupon download and a sweepstakes entry.
In what it claims is the first geo-targeted Twitter promotion, Clif Bar's MojoGo campaign asks fans for geo-tagged tweets that trigger a coupon download and a sweepstakes entry.
A new study from Ipsos Reid and TrojanOne looks at seven ways sponsorship properties can create an emotional connection between Canadians and the property
JKY by Jockey debuts "It's Time to Change Your Underwear" campaign at Target stores, using insights about who buys it (women) and how.
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